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Growth marketing for B2B companies

Author: Paul Radziwill

B2B Marketing Fundamentals you shouldn’t ignore. Part 2

13 October 20153 November 2015 Paul Radziwill

This post follows part 1 which you can read here.   Tips for creating great content Once you’ve defined your purpose and personas (as described in part 1), keep two principles in mind […]

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B2B Marketing Fundamentals you shouldn’t ignore. Part 1

9 October 20153 November 2015 Paul Radziwill

A short guide to building a marketing framework for B2B businesses, covering positioning, content and technology   If you are a business leader, the components described in part 1 and part 2 should […]

 Popular, Principle  buyer journey, content, lead generation, persona, purpose  1 Comment

Make My Persona

26 August 201521 October 2015 Paul Radziwill

Hubspot provides the best 10 minute tool I’ve seen to help you understand who you’re selling to. It’s bound to trigger thoughts and insights. You can find it here.

 Persona, Tips, Tools  persona  Leave a comment

The Power of Why

1 July 201521 October 2015 Paul Radziwill

This summer’s London B2B Marketing conference was a packed day of interesting and exciting presentations organised into streams: Social, Engagement, Content Marketing, Multichannel Marketing, and Insight. Simon Callaghan Photography One of the most repeated […]

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Modular Marketing is based near London, Reading and Oxford, and operates globally.

Every marketing challenge is unique. We love solving knotty problems and exploring groundbreaking ways to grow businesses, so please get in touch for a chat.

paul@modularmarketing.co.uk
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